The SoundCentric Podcast

Episode 80: Producer Blvff | Best Produced and Mixed Albums of 2020s, J.Cole vs. Kendrick, New EP + Much More

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00:00:00 - Intro
00:01:00 - New Bento EP
00:03:50 - The benefit of being able to mix and master your own music
00:05:10 - How Blvff finds the artists he works with
00:07:30 - What Blvff hears first when listening to new music
00:11:20 - How Blvff mixed a project with over 20 rappers on it 
00:13:50 - The revival of rock rap
00:16:20 - Is ROTDIII a classic album?
00:19:50 - The importance of knowing how to rap as a producer
00:22:30 - Artist make it too hard to find their music
00:25:45 - Weekly playlist title'
00:27:55 - Andrew Kelly Praise 
00:30:20 - Our favorite produced albums of 2020s
00:33:50 - The best mixed albums and how Smino mixes his vocals
00:35:50 - What albums would we be willing to pay for (Kanye announces Vulutres 2 will be sold for $20)
00:36:50 - Will reggie ever drop again?
00:38:40 - Back to albums we'd buy
00:41:20 - People who throw 90s rappers in their top 5 (Tyler, the Creator debate)
00:43:40 - Hot take: Lil Dicky could be a top rapper if he tried
00:46:00 - Hot take: If Cole's next album is a kiLL Edward album it could be his best
00:47:30 - FYEO versus 2014 Forest Hills Drive
00:51:40 - The difference between how J. Cole and Kendrick Lamar rap
 

Episode 79: Kayvan Daragheh (Head of A&R @ Genius) | Favorite Interview Stories, How He Met Rob Markman, Biggest Artist Pet Peeves + More

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00:00:00 - Intro
00:00:35 - Kayvan's bi-weekly stream where he listens to indie artists music
00:02:00 - Signing artists to Genius Distro from Kayvan's community 
00:04:10 - Underground NYC scene 
00:05:40 - "Transplant artists" taking over NYC
00:07:35 - The importance of curators as big media companies continue to shut down 
00:12:10 - How to balance monetizing your platform while still helping artists
00:16:00 - The importance of being genuine and interacting with people you support and why hip-hop twitter is great
00:18:30 - Biggest pet peeves that artists do including spamming accounts and making their socials hard to find
00:32:40 - Weekly playlist title 
00:34:40 - How Kayvan initially got connected with Rob Markman at genius 
00:44:00 - Kayvan's love for his profession
00:47:00 - Kayvan's favorite interviews at Genius
00:50:50 - How Kayvan's got so good at interviewing 
00:53:20 - The worst type of interviewers 
00:57:35 - The importance of marketing yourself and not just your art
00:59:00 - What Kayvan's got coming/Closing thoughts
 
 

Episode 78: Doc of EarthGang | New Solo Album, New EarthGang EP, Stories From Tours + More

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00:00:00 - Intro
00:01:20 - Earthgang drops new EP "Robophobia"
00:03:00 - The issues with AI that inspired these EarthGang projects 
00:05:30 - Getting Snoop Dogg on the album
00:06:40 - Dealing with expectations when dropping music
00:09:50 - Performing at arenas
00:11:20 - Adam Sandler responding to "Bobby Boucher" video
00:13:35 - Jim Carrey influence and how we're becoming The Truman Show
00:15:30 - New solo album "Howl At Da Moon"
00:25:00 - Doc's favorite Tarantino movie 
00:26:05 - Doc's writing style "I'm over my lyrical phase I'd rather be potent"
00:31:30 - How touring helped change Doc's writing style 
00:32:55 - Doc's favorite songs to perform live  
00:34:15 - Stories from EarthGang touring with Ab-Soul and TDE
00:38:10 - Relationship with artists at TDE
00:39:45 - Relationship with Olu and JID and how they became friends
00:43:30 - Weekly playlist title
00:44:40 - "Black Light" music video
00:46:25 - Why EarthGang and JID specifically didn't have J. Cole on their first albums 
00:48:30 - EarthGang's first interactions with J. Cole and Dreamville
00:49:50 - Revenge of the Dreamers studio sessions 
00:53:20 - Dreamville D-Day project and 2 Chainz praise 
00:55:30 - The making of "Swivel" and how it ended up on ROTDIII
00:58:30 - How EarthGang agreed to push the groups brand over their personal brand when featured on songs 
01:00:10 - Dreamville festival
01:02:30 - Relationship with other Dreamville artists 
01:05:00 - Spillage Village talk and making of Spilligion 
01:13:40 - Closing thoughts
 
 
 
 

Episode 77: SwaVay | Tour with JID & Smino, Being Signed to Metro, Meeting J. Cole + So Much More

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00:00:00 - Intro 
00:01:30 - World building for album rollouts and importance of music videos
00:03:45 - Are music videos dead?
00:05:10 - The making of "Baby" music video with Conner Fisher
00:08:00 - The Atlanta rap scene and southern lyricists 
00:12:40 - The beats Atlanta rappers choose
00:13:20 - The making of J.I.D's "Raydar" in the studio
00:14:45 - The beats SWAVAY likes to rap on 
00:16:40 - SWAVAY's writing style and the difference between lyrical rap and potent rap 
00:20:00 - SWAVAY's great relationship with JID
00:23:20 - How SWAVAY got on tour with JID and Smino and tips he got from them
00:26:40 - What its like touring overseas 
00:28:00 - How being vulnerable in rap can help fans connect with music even if they're from a different background 
00:29:40 - Playlist title of the week
00:31:30 - Dealing with negative thoughts regarding our passions and what keeps us from quitting when times are tough 
00:41:30 - How SWAVAY became so close with Metro Boomin starting from an Instagram promotion and being the first person signed to Metro's label
00:47:25 - Meeting J. Cole in the studio and his influence 
00:57:20 - SWAVAY's intent behind using different tones of voice to make songs sound like him featuring him
00:59:40 - Smino is one of the most underrated artists
01:01:00 - Spotify announces classic albums of the streaming era
01:08:30 - Closing thoughts 
 
 
 
 
 
 
 

Episode 76 : Lim0 | How to Grow Your YouTube Channel As A Producer + More

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00:00:00 - Intro
00:00:40 - Kanye's Vultures or Donda
00:01:40 - What does Lim0 hear on first listen?
00:02:30 - What's Lim0's favorite produced Kanye album?
00:04:45 - Ranking Ty Dolla $ign, Anderson Paak, and BJ The Chicago Kid as feature artists 
00:05:45 -  Best future Rap/Producer duo: Tyler/Lil Wayne, Alchemist/JID, or Kanye/Benny the Butcher
00:07:10 - Lim0 met the alchemist
00:09:05 - What is the best Freddie Gibbs beat switch?
00:10:00 - Lim0's favorite producers 
00:15:20 - How Lim0 started making beats
00:20:20 - Lim0s advice for posting beats on YouTube
00:22:30 - The importance of a good thumbnail for posting beats 
00:23:55 - The YouTube producer community
00:26:50 - Playlist title of the week
00:27:20 - How do you start actually collaborating with artists as a producer
00:29:20 - Pros and Cons of making music at home vs. at studio
00:30:50 - Producers Lim0 tries to emulate 
00:32:30 - Monte Booker and Smino
00:34:20 - Practicing by recreating famous beats 
00:36:50 - Lim0's new beat tape
00:42:30 - Closing thoughts